How to Build a Real-Time Content Strategy


Manage episode 225469579 series 1318534
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Lauren Teague, Strategist at Convince & Convert, joins the Content Experience Show to discuss strategies for engaging through real-time content.

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In This Episode

  • Why social marketing for sports requires a much more nimble approach than traditional marketing
  • How Lauren and her team strategize real-time content
  • How to use real-time content to become part of the customer experience
  • How to prepare for real-time without being manufactured


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213 episodes available. A new episode about every 6 days averaging 31 mins duration .