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Commercial Real Estate's Digital Marketing Revolution

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Manage episode 298043137 series 2895601
Content provided by Crexi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crexi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This episode of The Crexi Podcast uncovers the latest happenings in CRE digital marketing with Crexi’s CMO, Courtney Ettus.

The Crexi Podcast explores various aspects of commercial real estate in conversation with top CRE professionals in the industry. In each episode, we feature different guests, tapping into their wealth of expertise and exploring the latest trends in the world of commercial real estate.

In this episode, Crexi’s Lilah Abrams sits down with Courtney to discover the latest in digital marketing, how brokers have historically marketed their assets, and the potential exposure new marketing tools can offer commercial real estate professionals.

Their wide-ranging conversation covers:

  • The significant role psychology plays in successful marketing and how to reach commercial real estate buyers and tenants where they are.
  • How surprise and delight can create affinity between a brand and their audience, ultimately converting them to clients.
  • Exciting new digital tools in the marketing space and how brokers can take advantage of them.
  • How today’s commercial real estate professionals are embracing technology at a faster rate than ever.
  • And much more!

If you enjoyed this episode, please subscribe to our newsletter to receive the very next one delivered straight to your inbox.

For show notes, past guests, and more CRE content, please check out Crexi Insights.

Ready to find your next CRE property? Visit Crexi and immediately browse hundreds of thousands of available commercial properties.

Follow Crexi:

https://www.crexi.com/

https://www.crexi.com/instagram

https://www.crexi.com/facebook

https://www.crexi.com/twitter

https://www.crexi.com/linkedin

https://www.youtube.com/crexi

If you enjoyed this episode, please subscribe to our newsletter to receive the very next one delivered straight to your inbox.

For show notes, past guests, and more CRE content, please check out Crexi Insights.

Ready to find your next CRE property? Visit Crexi and immediately browse hundreds of thousands of available commercial properties.

Follow Crexi:

https://www.crexi.com/

https://www.crexi.com/instagram

https://www.crexi.com/facebook

https://www.crexi.com/twitter

https://www.crexi.com/linkedin

https://www.youtube.com/crexi

  continue reading

104 episodes

Artwork
iconShare
 
Manage episode 298043137 series 2895601
Content provided by Crexi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crexi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This episode of The Crexi Podcast uncovers the latest happenings in CRE digital marketing with Crexi’s CMO, Courtney Ettus.

The Crexi Podcast explores various aspects of commercial real estate in conversation with top CRE professionals in the industry. In each episode, we feature different guests, tapping into their wealth of expertise and exploring the latest trends in the world of commercial real estate.

In this episode, Crexi’s Lilah Abrams sits down with Courtney to discover the latest in digital marketing, how brokers have historically marketed their assets, and the potential exposure new marketing tools can offer commercial real estate professionals.

Their wide-ranging conversation covers:

  • The significant role psychology plays in successful marketing and how to reach commercial real estate buyers and tenants where they are.
  • How surprise and delight can create affinity between a brand and their audience, ultimately converting them to clients.
  • Exciting new digital tools in the marketing space and how brokers can take advantage of them.
  • How today’s commercial real estate professionals are embracing technology at a faster rate than ever.
  • And much more!

If you enjoyed this episode, please subscribe to our newsletter to receive the very next one delivered straight to your inbox.

For show notes, past guests, and more CRE content, please check out Crexi Insights.

Ready to find your next CRE property? Visit Crexi and immediately browse hundreds of thousands of available commercial properties.

Follow Crexi:

https://www.crexi.com/

https://www.crexi.com/instagram

https://www.crexi.com/facebook

https://www.crexi.com/twitter

https://www.crexi.com/linkedin

https://www.youtube.com/crexi

If you enjoyed this episode, please subscribe to our newsletter to receive the very next one delivered straight to your inbox.

For show notes, past guests, and more CRE content, please check out Crexi Insights.

Ready to find your next CRE property? Visit Crexi and immediately browse hundreds of thousands of available commercial properties.

Follow Crexi:

https://www.crexi.com/

https://www.crexi.com/instagram

https://www.crexi.com/facebook

https://www.crexi.com/twitter

https://www.crexi.com/linkedin

https://www.youtube.com/crexi

  continue reading

104 episodes

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