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E399:🎙️TARGETING ECOMMERCE CUSTOMERS WITH THE PERFECT MESSAGE, AT THE PERFECT TIME, SO THEY CONVERT! | ZABE AGHA & RAMEET KOHLI - METRICAL | THE ECOMMERCE EDGE Podcast
Manage episode 430877753 series 2934255
Content provided by Jason Greenwood. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Greenwood or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
💡Zabe (https://www.linkedin.com/in/metrical) is the Founder & CEO and Rameet (https://www.linkedin.com/in/rameet-kohli-966105) is the Co-Founder & COO of Metrical - https://metric.al 💡Metrical is a SaaS platform that helps eCommerce merchants Engage with Customers Using Targeted Messages Throughout Their Shopping Journey 💡Metrical is an AI-powered solution that uses anonymous, real-time data and machine learning to control all site-wide promotions to dynamically target and display personalized offers to consumers based on the probability of them completing a sale
💡In this episode, Jason, Zabe & Rameet discuss how personalization engines can go too far and overwhelm customers with onsite messages and promotions, even when they're not needed - and what merchants can do about it Enjoy!
414 episodes
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Manage episode 430877753 series 2934255
Content provided by Jason Greenwood. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Greenwood or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
💡Zabe (https://www.linkedin.com/in/metrical) is the Founder & CEO and Rameet (https://www.linkedin.com/in/rameet-kohli-966105) is the Co-Founder & COO of Metrical - https://metric.al 💡Metrical is a SaaS platform that helps eCommerce merchants Engage with Customers Using Targeted Messages Throughout Their Shopping Journey 💡Metrical is an AI-powered solution that uses anonymous, real-time data and machine learning to control all site-wide promotions to dynamically target and display personalized offers to consumers based on the probability of them completing a sale
💡In this episode, Jason, Zabe & Rameet discuss how personalization engines can go too far and overwhelm customers with onsite messages and promotions, even when they're not needed - and what merchants can do about it Enjoy!
414 episodes
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Similar to THE ECOMMERCE EDGE Podcast with Jason Greenwood
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
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…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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continue reading
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continue reading
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…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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