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376: Bringing In-Store Experience Online to Bridge the Gap Between Retail and DTC

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Manage episode 343001883 series 74225
Content provided by Austin Brawner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Austin Brawner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

How eCommerce brands can provide a customer experience that mimics the best parts of in-store shopping to bridge the gap between retail and DTC.

Building relationships is easier in person, but it doesn’t mean that you can’t delight customers with a personalized shopping experience in your online store.

What You’ll Learn From This Episode:

  • The power of live product demos & live shopping
  • How to build an ambassador program that delights participants and makes fans for life
  • What supporting customers post-purchase should look like
  • How to use exclusive retail partnerships to increase brand awareness and ultimately convert people online

Resources:

  continue reading

423 episodes

Artwork
iconShare
 
Manage episode 343001883 series 74225
Content provided by Austin Brawner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Austin Brawner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

How eCommerce brands can provide a customer experience that mimics the best parts of in-store shopping to bridge the gap between retail and DTC.

Building relationships is easier in person, but it doesn’t mean that you can’t delight customers with a personalized shopping experience in your online store.

What You’ll Learn From This Episode:

  • The power of live product demos & live shopping
  • How to build an ambassador program that delights participants and makes fans for life
  • What supporting customers post-purchase should look like
  • How to use exclusive retail partnerships to increase brand awareness and ultimately convert people online

Resources:

  continue reading

423 episodes

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