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Show 488 - Converting Fans into Customers
Manage episode 88185083 series 6005
Content provided by Anna Farmery. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Anna Farmery or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Understanding website conversion optimisation - in simple terms!
How to combine the art and science of conversion optimisation.
The concept of First Reaction - How does the site make me feel?
How customers scan our page to assess if it fits their needs.
What kind of emotion do you want people want to experience?
The idea of the golden ratio for website optimisation.
The importance of a website headline.
Will the visitor gain more by investing more than 5 seconds on your site?
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100 episodes
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Manage episode 88185083 series 6005
Content provided by Anna Farmery. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Anna Farmery or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Understanding website conversion optimisation - in simple terms!
How to combine the art and science of conversion optimisation.
The concept of First Reaction - How does the site make me feel?
How customers scan our page to assess if it fits their needs.
What kind of emotion do you want people want to experience?
The idea of the golden ratio for website optimisation.
The importance of a website headline.
Will the visitor gain more by investing more than 5 seconds on your site?
What philosophy can teach us about website conversion.
100 episodes
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Similar to The Engaging Brand
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
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