170: Selling Is Something You Do WITH Someone (Not To Them) with Nikki Rausch


Manage episode 262903091 series 1459861
By Meghan Walker. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Now is a more relevant time than ever to hone your sales skills and really bring out your authentic self while we are all stuck in quarantine.

My guest today is Nikki Rausch. She is a Sales Expert and the CEO of Sales Maven, where she helps entrepreneurs apply authentic selling tactics that don’t feel out-of-character to you and your business. Nikki also uses Neuro-Linguistic Programming (NLP) to help her clients improve their business (and personal) relationships by better understanding the interaction between the brain and the body.

This episode is a call out to anyone who has ever struggled with sales or ‘selling’ their products or services. Do you avoid it at all costs or think it’s sleazy? Well, Nikki helps frame the narrative so that you don’t feel like you’re going against the grain. We have an amazing conversation about how to create a sales strategy that works with people and helps people, not pesters them or tries to aggressively force them into buying your product.

Key Takeaways:

[1:20] About today’s episode and guest!

[2:05] Welcoming Nikki Rausch to the podcast!

[2:55] Nikki shares a bit about her sales background.

[4:25] Despite being in sales, Nikki is an introvert!

[6:20] How do men vs. women sell differently?

[10:00] We have to be conscious in attracting our ideal clients and the only way we can do that is by putting ourselves out there.

[11:25] How can we better repel the clients we don’t want without feeling guilty about it?

[14:25] If you’re putting up roadblocks on people who want to hire you, that can really turn a potential and good client away.

[20:40] Selling isn’t about convincing people. It’s about understanding what’s the problem, the need, and the wants.

[22:15] Handing out your business card is not selling!

[26:55] Just because someone says no, it just means ‘not yet’. You’re not a bad person or that you have poor service offerings.

[32:35] How does Nikki organize her prospects?

[36:15] What are some of the common mistakes people make when trying to sell?

[39:45] Make your email blasts more personal. Write as if you’re writing to a person.

[40:45] Niikki answers some rapid fire questions!

Mentioned in This Episode:


Ask and It Is Given Book by Esther Hicks and Jerry Hicks

The Entrepology Podcast Page

The Entrepology Collective

More About Nikki Rausch

A seasoned sales guru with decades of success behind her, Nikki Rausch has a passion for the art of selling – and it shows.

Nikki has received numerous sales awards, shattered sales records across industries, and was featured in Female Entrepreneur Magazine. A sought-after speaker, she regularly shares the results of success through illuminating keynote addresses and business-changing workshops. Her robust Sales Maven Society ignites game-changing outcomes for clients, many of whom have also reaped the benefits of her immersive VIP consultations.

Connect with my Guest:

Website: Yoursalesmaven.com

Social Media: Facebook @YourSalesMaven, Twitter @YourSalesMaven, & Instagram @Your_Sales_Maven

Free Gift: Closing the Sale

If you enjoyed our conversation and would like to hear more:

Please subscribe to The Entrepology Podcast on Stitcher or iTunes.

We would also appreciate a review!

Come Join Your Tribe on The Entrepology Collective Facebook Page!

They say that you’re the product of the five people with whom you spend the most time. Imagine you could spend time with hundreds of fellow entrepreneurs and go-getters looking to up-level their business, body, and mindset! Come hang out with us on Facebook and let us collectively inspire and support you towards your vision of contribution, your commitment towards better health, and your journey of mindset mastery. We’re in this together! Come join us today!

BADASS FUEL — Fuel for Badass Women

Scientifically Supported Ingredients | Support, Not Replacement | Non-GMO

Two years ago, someone asked me what supplements I take to maintain my health, energy, and edge — and they were surprised that I only took four things consistently. For myself and my patients, there are four basics that support — at a foundational level — nearly every system in our bodies. In my quest for the highest quality ingredients and the easiest system for consistently incorporating supplementation to my routine, I formulated and manufactured my own line of foundational supplements. Trusted for myself and my patients, and under the guidance of your own healthcare provider, I’m excited to invite you to check out our foundational product line: Badass Basics. Learn more or order the products yourself by visiting BadassFuel.com!


Sales doesn’t have to be so scary! If you can hone in on just these three things, 1. What is the problem? 2. What is the need? 3. What is the want/desired outcome? You will be light years ahead of any aggressive salesman. Selling is something you do with someone to find out if you two are a right fit. It works both ways! What did you think of Nikki’s conversation today? Let us know how it goes by following up with us on The Entrepology Collective — because when you’re accountable, you’re helpable!

196 episodes