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56 | Will Dragon Ball Z and Captain America Shoe Boxes Rock Your World? Ft. Nick Reynolds
Manage episode 316525577 series 3242766
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Nick Reynolds is the innovative shoe customizer and former youth pastor behind Shoebaker ATL. Known for his bold Night Fang sneakers and his creative use of custom designs, Nick has managed to build a thriving business from his garage to a potential retail space. His journey from a youth pastor to a renowned shoe designer who collaborates with major influencers demonstrates his capability and drive, making him an exemplary figure in the world of custom sneakers.
In this episode, you'll learn,
- How Nick used the concept of a "baker's dozen" to prevent burnout while maintaining exclusivity in his designs
- The methods Nick employed to build trust and credibility with his customer base through personalized engagement and social media interaction
- Tips on navigating challenges in the sneaker customization industry, from legal issues to production hurdles, and how Nick turned these challenges into opportunities for further growth.
👔 GET MY FREE GUIDE TO HELP YOU DRESS BETTER
Timestamps:
00:00 Introduction and Welcome
00:32 Meet Nick Reynolds: The Shoe Baker
01:35 Nick's Journey into Shoe Customization
02:17 The Birth of Shoe Baker
03:42 Marketing and Scaling the Business
07:05 Challenges and Innovations
14:23 Thermoforming and Product Development
19:39 Customer Engagement and Feedback
28:02 Customer Questions and Product Evolution
29:04 Dapper Dan's Influence and Personal Style
31:41 The Sneaker Culture Shift
34:52 Custom Shoe Creations and Marketing Strategies
43:01 Legalities and Business Practices
48:43 Challenges and Future Plans
52:47 Conclusion and Personal Philosophy
VISIT SHOEBAKER ATL:
🌐https://shoebaker.com/
CONNECT WITH NICK:
📸https://www.instagram.com/shoebaker_atl/
CONNECT WITH REG
🌐www.nyfashiongeek.com
📸https://www.instagram.com/newyorkfashiongeek/?hl=en
💼 https://www.linkedin.com/in/reginald-ferguson?original_referer=https%3A%2F%2Fwww.youtube.com%2F
🎵 https://www.tiktok.com/@newyorkfashiongeek
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