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Unlocking The Power of Community-led Marketing with Tom Davies, Head of Marketing at Yonder

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Manage episode 364572101 series 3329832
Content provided by Growth Gorilla. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Growth Gorilla or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In the latest episode of the Fintech Marketers and Leaders podcast, host Shameer Sachdev sat with Tom Davies, Head of Marketing at Yonder.

After growing brands like Monzo and Wise, Tom joined Yonder in the early stages and helped build and launch a fully-fledged, FCA-authorised and regulated rewards credit card brand in less than 12 months.

Listen to Tom share how Yonder used a community-led marketing approach to raise 62,5 million Series A and hit a crowdfunding target in 48 hours.

Other topics Tom and Shameer cover:

šŸ‘‰Leading with a community-focused marketing strategy

šŸ‘‰Getting your audience excited about your product launch

šŸ‘‰Building an engaged community of brand advocates

šŸ‘‰How Yonderā€™s website traffic tripled after launching an OOH marketing campaign

And much more.

Don't forget to subscribe to The Fintech Marketers and Leaders podcast so you never miss an episode!

Subscribe here:

šŸ‘‰www.thefmlpodcast.com

šŸ‘‰ Email: hello@growthgorilla.co.uk

About the show

The FML Podcast is brought to you by Growth Gorilla. To find out how our marketing experts can boost your fintechā€™s growth, head to ā€œgrowthgorilla.co.ukā€. And make sure to search for ā€œthe fml podcastā€ in Apple Podcasts, Spotify, or anywhere else podcasts are found. Donā€™t forget to click follow to ensure you donā€™t miss any future episodes. On behalf of the team here at Growth Gorilla, thanks for listening.

  continue reading

80 episodes

Artwork
iconShare
 
Manage episode 364572101 series 3329832
Content provided by Growth Gorilla. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Growth Gorilla or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In the latest episode of the Fintech Marketers and Leaders podcast, host Shameer Sachdev sat with Tom Davies, Head of Marketing at Yonder.

After growing brands like Monzo and Wise, Tom joined Yonder in the early stages and helped build and launch a fully-fledged, FCA-authorised and regulated rewards credit card brand in less than 12 months.

Listen to Tom share how Yonder used a community-led marketing approach to raise 62,5 million Series A and hit a crowdfunding target in 48 hours.

Other topics Tom and Shameer cover:

šŸ‘‰Leading with a community-focused marketing strategy

šŸ‘‰Getting your audience excited about your product launch

šŸ‘‰Building an engaged community of brand advocates

šŸ‘‰How Yonderā€™s website traffic tripled after launching an OOH marketing campaign

And much more.

Don't forget to subscribe to The Fintech Marketers and Leaders podcast so you never miss an episode!

Subscribe here:

šŸ‘‰www.thefmlpodcast.com

šŸ‘‰ Email: hello@growthgorilla.co.uk

About the show

The FML Podcast is brought to you by Growth Gorilla. To find out how our marketing experts can boost your fintechā€™s growth, head to ā€œgrowthgorilla.co.ukā€. And make sure to search for ā€œthe fml podcastā€ in Apple Podcasts, Spotify, or anywhere else podcasts are found. Donā€™t forget to click follow to ensure you donā€™t miss any future episodes. On behalf of the team here at Growth Gorilla, thanks for listening.

  continue reading

80 episodes

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