306. Three Types of Social Media Posts to Generate Client Inquiries + When + How To Use Them

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

We get a lot of questions in our free Facebook groups or in DM's about creating social media content and what type of content you need to create to attract your ideal client. Before I give my opinion on a student's content, I need to know what the intent behind the post was. If there is no intent, that's where we need to start. I'll share with you the 3 types of social media posts, the intent behind them, and how to use them strategically. Next episode I will cover one in depth so stay tuned for that!

Time Stamps:

(0:12) 3 Intentions of Your Content

(1:20) Potential Client Proximity Ladder

(2:43) Authority Content

(4:24) Build Connection

(6:55) Making an Offer

(8:10) What a Direct Offer Looks Like

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