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300: How to Hit Your Profit Goals Through Price Setting

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Manage episode 244085041 series 1317646
Content provided by Jenna Kutcher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jenna Kutcher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

How much do you cost?

One of the most challenging parts of running a business, especially in the beginning, is putting a price value that's fair, smart, not to mention profitable on the products and services we offer.

I invite you to hit play on this episode if you’re wondering if your price is right -- Bob Barker style -- that it's not too high and pushing potential customers away, or too low and practically giving away your resources for a steal.

Should your price reflect the late nights? Hours of dreaming? Time, effort, and passion you put into creating this THING and pushing it out into the universe?

Pricing isn’t a one-size-fits-all structure, but let’s talk about it. This episode is a chat about crunching your numbers, drilling into them to find a realistic dollar amount to charge, how to create a unique experience to back up your rates, plus my personal philosophy about how to approach discounts.

The price to press play is $0.00, by the way.

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/properpricing/

  continue reading

796 episodes

Artwork
iconShare
 
Manage episode 244085041 series 1317646
Content provided by Jenna Kutcher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jenna Kutcher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

How much do you cost?

One of the most challenging parts of running a business, especially in the beginning, is putting a price value that's fair, smart, not to mention profitable on the products and services we offer.

I invite you to hit play on this episode if you’re wondering if your price is right -- Bob Barker style -- that it's not too high and pushing potential customers away, or too low and practically giving away your resources for a steal.

Should your price reflect the late nights? Hours of dreaming? Time, effort, and passion you put into creating this THING and pushing it out into the universe?

Pricing isn’t a one-size-fits-all structure, but let’s talk about it. This episode is a chat about crunching your numbers, drilling into them to find a realistic dollar amount to charge, how to create a unique experience to back up your rates, plus my personal philosophy about how to approach discounts.

The price to press play is $0.00, by the way.

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/properpricing/

  continue reading

796 episodes

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