The rise of co-living - and how it’s transforming urban housing and community - with Brad Hargreaves(Common, ex General Assembly)

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Manage episode 231368548 series 2501420
By Shamanth Rao. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
In this episode, we talk about the phenomenon of co-living, and how it's changing urban housing and community. We go behind the scenes of the tremendous growth of the co-living company Common. My guest today is Brad Hargreaves, the CEO and founder of Common and co-founder of General Assembly. Brad was separately recommended by two of the guests on How Things Grow - Jay Weintraub and Adam Lovallo. The more I researched Brad, the more fascinated I was by everything he’s done in a wild variety of industries. Brad is perhaps among the very few people I’ve spoken to who’ve grown digital businesses as well as non-digital ones - and this is why I was keen on having him on the show. I certainly learnt a ton from his unique outlook on business & life. We talk about Brad’s early beginnings in gaming to his experiences running a furniture business to challenges growing General Assembly to his current business that is changing the housing and rental industry. I’m particularly fascinated by Brad’s thinking around Common, Brad's co-living business that recently raised a $40 million round of funding. We dive into how he thinks about growing a business that’s firmly rooted in the offline world. I particularly love how he thinks about the 'real' world and the digital space as seamless experiences that influence each other - and how this worldview has indeed helped Common and co-living grow dramatically. This episode gives you a peek into an emerging yet dramatically growing real world phenomenon - and I'm excited to bring this to you today.

28 episodes