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Getting in the game with Cary Tilds and Jonathan Stringfield

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Manage episode 285852684 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
To celebrate the launch of IAB UK's Guide to Gaming, James is joined by two members of our Gaming Group, Frameplay's Cary Tilds and Activision Blizzard's Jonathan Stringfield. Both hugely passionate about gaming and the opportunities for advertisers, the chat covers the uniquely focused gamer mindset, why the ad industry has started to take notice of game developers and - of course - the acceleration of already rapidly-growing adoption during lockdown. Check out our full Guide to Gaming here: https://www.iabuk.com/news-article/iab-uk-launches-guide-gaming

Hosted on Acast. See acast.com/privacy for more information.

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205 episodes

Artwork
iconShare
 
Manage episode 285852684 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
To celebrate the launch of IAB UK's Guide to Gaming, James is joined by two members of our Gaming Group, Frameplay's Cary Tilds and Activision Blizzard's Jonathan Stringfield. Both hugely passionate about gaming and the opportunities for advertisers, the chat covers the uniquely focused gamer mindset, why the ad industry has started to take notice of game developers and - of course - the acceleration of already rapidly-growing adoption during lockdown. Check out our full Guide to Gaming here: https://www.iabuk.com/news-article/iab-uk-launches-guide-gaming

Hosted on Acast. See acast.com/privacy for more information.

  continue reading

205 episodes

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