345 - Aubrey Marcus: Human Optimization + Peak Performance (A Guide)


Manage episode 203923394 series 42508
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Aubrey Marcus is the CEO and founder of Onnit, a company dedicated to human optimization and peak performance. I like what Aubrey had to say because it’s not just what you’d typically think of when you hear the words “optimize” or “peak performance.” He says, “You gotta live a life that’s worth living. Live a life that’s well-rounded, balanced and includes the things like having a glass of wine or smoking a joint and making love to your lover, playing with your dog and hanging out, but also being extremely productive, also meditating, also eating right, also training like a beast." And his philosophy is backed up by clinical studies. He really has the science to prove his theories. So I'm testing them all.

Show Notes


Own the Day Own Your Life by Aubrey Marcus

Alpha Brain

Also Mentioned

The Joe Rogan Experience


My interview with Rich Roll

My interview with Freeway Rick Ross (the infamous drug dealer and now philanthropist)

Alpha Brain


Huperzia Serrata

Acetylcholine system (responsible for memory, sharpness, focus)




Boston Center for Memory (this is where Aubrey did his clinical trials for Alpha Brain)

Aubrey’s interview with Tim Ferriss

Aubrey’s interview with Gary Vaynerchuk

Tim Ferris’ video working out with kettlebells

Brody Miller

Rodger Huerta

The steel mace

The steel club

Zeitgeber (the external cues that help sync your circadian rhythm)

The Human Charger (light emitting earbuds)

Wim Hof method


Chronic stress

Snus (a Swedish tobacco company)

The Four Agreements: A Practical Guide to Personal Freedom (A Toltec Wisdom Book) by Don Miguel Ruiz

The Mastery of Love: A Practical Guide to the Art of Relationship: A Toltec Wisdom Book by Don Miguel Ruiz

You Are the Placebo: Making Your Mind Matter by Dr. Joe Dispenza

A New Earth: Awakening to Your Life's Purpose by Eckhart Tolle

The Power of Now by Eckhart Tolle

Practicing the Power of Now: Essential Teachings, Meditations, and Exercises From The Power of Now by Eckhart Tolle

Island by Aldous Huxley

Sex at Dawn by Cacilda Jethá and Christopher Ryan

I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.

Thanks so much for listening! If you like this episode, please subscribe to “The James Altucher Show” and rate and review wherever you get your podcasts:

Apple Podcasts


iHeart Radio


Follow me on Social Media:





432 episodes available. A new episode about every 2 days averaging 56 mins duration .