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Leveraging PR with Mickie Kennedy
Manage episode 328768208 series 2666214
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What’s the best way to grow your business’s visibility and credibility while on a budget?
Mickie Kennedy joins us in this episode as we talk about his mission to help start-ups, small businesses, and authors reach their dream clients through press releases.
How can people and businesses benefit from publishing PRs? What stories are deemed worthy to share with your audience? How can you maximize your reach? We talk about these and so much more!
If you loved this episode, don’t forget to subscribe, rate, and share this podcast!
See you in the episode!
What we discussed in this episode:
- Introduction [00:00]
- How Mickie got into writing press releases [01:12]
- What’s in a press release and how does it help with publicity? [04:20]
- How press releases boost small businesses [07:01]
- Working with clients from other parts of the world [11:33]
- Mickie’s most remarkable press release [14:15]
- Kickstarting a press release campaign [16:30]
- How Mickie’s background in poetry helps him write press releases [19:09]
- Reach out to Mickie online [20:30]
Resource Links:
- Connect with Mickie Kennedy on LinkedIn (https://www.linkedin.com/in/publicity/)
- eReleases Website (https://www.ereleases.com/)
- Your Social Voice Website (https://www.yoursocialvoice.com.au/)
- Become the Mogul of your industry (https://www.mogulcall.com)
- Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)
About Our Guest:
Mickie Kennedy is the founder and CEO of eReleases, a press release distribution service. For more than two decades, his company has continued to help start-ups and businesses get more traffic on their websites and catch better customers for much better sales.
Mickie holds an MFA in Creative Writing from George Mason University. He loves writing poetry, enjoys British science fiction, and has an unhealthy obsession with diet sodas. He also loves listening to podcast interviews and has been a guest on several podcast shows.
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