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Thinking Like a Consumer with Nobu Hata

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Manage episode 122958873 series 117189
Content provided by Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
It goes without saying that the National Association of Realtors is a major force in the real estate industry. For some, it’s not always a welcome one. But Nobu Hata believes the NAR can be a force for positive change, especially when it comes to digital marketing. As Director of Digital Engagement, Nobu helps agents and brokers on the ground understand how digital is changing the way they work, and what they need to do to be successful. Nobu knows what it means to be an agent: he spent seven years selling homes in Minneapolis before joining the NAR in 2012. Now, Nobu spends his days monitoring the latest trends and educating real estate professionals about what it takes to stay competitive in today’s market. In this interview, Nobu explains how new agents can audit their online presence, and what it takes to create valuable content that gets consumers out from behind their computers.
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49 episodes

Artwork
iconShare
 
Manage episode 122958873 series 117189
Content provided by Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
It goes without saying that the National Association of Realtors is a major force in the real estate industry. For some, it’s not always a welcome one. But Nobu Hata believes the NAR can be a force for positive change, especially when it comes to digital marketing. As Director of Digital Engagement, Nobu helps agents and brokers on the ground understand how digital is changing the way they work, and what they need to do to be successful. Nobu knows what it means to be an agent: he spent seven years selling homes in Minneapolis before joining the NAR in 2012. Now, Nobu spends his days monitoring the latest trends and educating real estate professionals about what it takes to stay competitive in today’s market. In this interview, Nobu explains how new agents can audit their online presence, and what it takes to create valuable content that gets consumers out from behind their computers.
  continue reading

49 episodes

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