Convenience over Privacy? Paying Attention to Consumer Trends

4:07
 
Share
 

Manage episode 245735961 series 2376179
By Dr. Joseph A. Michelli. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Let me give you a sense of how far customers are willing to be tracked in the name of personalization and convenience. Granted, my example comes from Sweden, but I sense it is a harbinger of things to come on a global basis.

86 episodes