[Podcast] African-American Consumer Sentiment Unsurpassed In Total Market


Manage episode 170949639 series 1346091
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Earlier this year, ThinkNow Research conducted its annual consumer sentiment study among a representative sample of U.S. Hispanics, African-Americans, Asians, and non-Hispanic whites. This is the third year we have conducted this study, and it has now become one of the most widely cited consumer sentiment studies for its focus on multicultural consumers. While our focus here is on African-American consumers, our data goes in depth across all cohorts. you can download the report here - http://campaigns.thinknowresearch.com/downloads/total-market-consumer-african-american-focus.html

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