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The Art of Crafting Change Communication Products That Drive Successful Change Adoption with Sharon Connolly
Manage episode 363621048 series 2900114
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In an industry like change management where large organisations require great support to successfully adopt change within their systems, effective communication is crucial. As change managers, we need to know what the important tools are that will enable us to guide our clients towards successful change adoption.
Today I am joined by the incredible Sharon Connolly, change management expert and force behind Change Superhero. Sharing a huge range of practical templates and online programs, Change Superhero is aimed at supporting change managers looking for a helping hand.
Sharon shares how in her previous role at CBA, she had to quickly transition a large team to adapt to the changes that came with COVID-19. The infographics she created for this role quickly became in demand, and Sharon talks us through how she turned these practical tools into a business that successfully meets the needs of many change managers and their clients.
Sharon explains the unexpected way she gained the skills she now uses every day to help her clients through deep, and sometimes painful, cultural change. We talk about the importance of written communication within organisations, and Sharon shares her tips on how it can be paired with visual tools to create effective materials to deliver information.
Different situations require different tools, and being aware of each client’s unique needs is vital in creating true engagement. With a deep understanding of her stakeholders, Sharon is able to recognise where to spend her time and which angle will successfully drive change adoption for a specific organisation.
I know that you will love the powerful lessons and insights that Sharon shares from her experiences, and I hope this episode gives you a new perspective on how to create powerful engagement whilst affecting change.
Connect with Sharon:
Website: https://www.changesuperhero.com.au/
LinkedIn: https://au.linkedin.com/in/sharonconnolly
Connect with me:
Download 'Change Management Meets AI: How ChatGPT Can Make Your Life Easier' the ultimate guide for change managers here.
Website: https://www.everchange.com.au/
LinkedIn: https://www.linkedin.com/in/drkatebyrne
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