261: Why Nike’s Colin Kaepernick Ad was the Safe Choice

5:08
 
Share
 

Manage episode 216275535 series 1538887
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.
Image courtesy of Nike | CBS News Nike's latest campaign has caused quite the political stir, even getting a serious response from President Trump. Their decision to join Colin Kaepernick and many other professional athletes' protest was a controversial choice. But believe it or not, it was a safe choice. From focusing on their target markets to serving powerful messaging, this week's episode explains why Nike's Kaepernick ad was No Bullshit. Take a listen.

308 episodes available. A new episode about every 0 hours averaging 14 mins duration .