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Content provided by Alex Gibson and The Persuaders - marketing radio show from Ireland. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alex Gibson and The Persuaders - marketing radio show from Ireland or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Storytelling in brands
Manage episode 288797165 series 8357
Content provided by Alex Gibson and The Persuaders - marketing radio show from Ireland. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alex Gibson and The Persuaders - marketing radio show from Ireland or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of The Persuaders, Alex Gibson talks to Marketing Institute of Ireland Chief Executive David Field, in advance of the annual DMX marketing conference which takes place on March 25th, and Martha Kearns, from Storylab.ie talks about the role storytelling can play in developing brands.
351 episodes
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Manage episode 288797165 series 8357
Content provided by Alex Gibson and The Persuaders - marketing radio show from Ireland. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alex Gibson and The Persuaders - marketing radio show from Ireland or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of The Persuaders, Alex Gibson talks to Marketing Institute of Ireland Chief Executive David Field, in advance of the annual DMX marketing conference which takes place on March 25th, and Martha Kearns, from Storylab.ie talks about the role storytelling can play in developing brands.
351 episodes
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Similar to The Persuaders Marketing Radio Show & Podcast
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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