Turning consumers into prosumers for ethical shopping

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By Sarah Jersild and Deloitte Insights. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

A challenge to selling ethically produced products is getting consumers to follow through on their good intentions. Georgetown’s Neeru Paharia, who spoke with Tanya Ott at Deloitte’s 2017 Nudgeapalooza conference, discusses how to better guide consumer behavior.

99 episodes