328. From Taking the Leap from Adoption Journey to Business Growth with Erin Port of Simple Purposeful Living

The Product Boss Podcast

Our female founder this week is Erin Port, the Founder of Simple Purposeful Living, and one of our Masterminders. She took her engaged readers as a blogger, and her informed background as a teacher, and created a product that would give her audience value.

Erin represents another inspiring story of someone reformatting their own personal journey into easy-to-apply lessons that people can take and apply to improve their own lives.

Like most of us, she’s had past businesses and brands that didn't work out, so she knows all about self-doubt. She candidly shares with us the thoughts she had before launching Simple Purposeful Living, and how an encouraging bedtime nudge from her husband lit a fire in her that’s yet to burn out.

It’s moments like that that truly drive her. Her voice glows as she describes her family as her why, how launching the brand and driving to financial success was all meant to fund the adoption of her son, and so much more. It’s clear her heart is in the most beautiful place.

We talk about her humble origins, selling via Amazon, and overcoming those creeping thoughts of imposter syndrome. One of the most inspiring messages to take away from this episode is the impact joining the Mastermind has had on Erin, and how much benefit she saw from implementing the Best Sellers Secret Challenge and Multi-Stream Machine in her business. She believes (and we agree) that sharing ideas with others is one of the best things we can do to learn and grow as entrepreneurs.

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Resources:

• Simple Purposeful Living
• Meal Planner on Amazon
• SPL on Instagram
• Product Biz Owners at $250k+ yearly revenue: Are you a product business owner that has built your business to a multi-6 figure to multi-million dollar business? If so, The Product Boss Mastermind has limited spots available open for consideration to applicants $250k and above, apply here.
• Join the Shop 1 in 5 Small Business Shopping Directory. Get listed now!
• Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.
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• If you’re interested in taking the lessons from this episode further, you’ll want to sign up for the waitlist to be part of Multi-Stream Machine, and as soon as enrollment opens, you’ll be the first to know!

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss