Mercado Libre’s Vision To Tailor Growth In The LatAm Retail Market

The Retail Podcast by Vue.ai

Our episode six of The Retail Podcast by Vue.ai features the wonderful Karen Bruck, the Senior Director, Hispanic South America Markets at one of South America's largest marketplaces, Mercado Libre. With a star studded resume, an MBA from MIT and several years of experience in retail market, she's seen the radical growth of a company that's competing with the Alibaba's, the Amazons and the Walmarts up close. Today, we talk to her about her long journey at Mercado Libre, the company's grand vision for 2019 and why China's digital landscape is a huge benchmark for the growth of their business. Karen is responsible for the Mercado Libre operations of Argentina, Chile, Colombia, Peru and Venezuela. A large part of her role as senior director is to ensure that the strategy and the business as well as the product development for each country is executed seamlessly. Listen to the full conversation here!