Friday Fundamentals: Ep 59: The Key Lesson in Software Sales


Manage episode 250527936 series 2465233
By Max Altschuler, Sales Hacker, and Sam Jacobs. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

On this episode of Friday Fundamentals, we talk about getting your customers comfortable with the idea of why they need to make a change in order to move their business forward.

176 episodes