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Finding Your Ideal Customer: A Dive into Market Segmentation with Aashish Dhamdhere

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Manage episode 379625354 series 2545518
Content provided by David Dulany. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Dulany or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of the Sales Development Podcast, host David Dulany is joined by Aashish Dhamdhere.
Together, they delve into the intricacies of market segmentation, exploring how to identify the ideal customer profile (ICP) for tech companies, both startups and established ones. Aashish shares insights on how companies can segment their market effectively, validate their hypotheses with data, and ensure collaboration between sales and marketing teams.
The conversation offers valuable strategies for companies to hone in on their ICP, enhancing their go-to-market strategies, optimizing their efforts, and maximizing their growth. Whether you're an early-stage startup or an established firm looking to penetrate new markets, this episode provides a deep dive into the importance of understanding and targeting your ICP.
Want more Pipeline and Revenue?
Tenbound Free Resources: Newsletter https://www.tenboundplus.com/free-access
https://www.linkedin.com/company/tenbound/
https://youtube.com/@Tenbound
https://www.facebook.com/tenboundinc/
https://twitter.com/Tenbound https://www.instagram.com/tenbound/
Podcast Itunes https://podcasts.apple.com/us/podcast/the-sales-development-podcast/id1153817009?mt=2
Become a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-technology-podcast--1947957/support.
  continue reading

362 episodes

Artwork
iconShare
 
Manage episode 379625354 series 2545518
Content provided by David Dulany. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Dulany or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of the Sales Development Podcast, host David Dulany is joined by Aashish Dhamdhere.
Together, they delve into the intricacies of market segmentation, exploring how to identify the ideal customer profile (ICP) for tech companies, both startups and established ones. Aashish shares insights on how companies can segment their market effectively, validate their hypotheses with data, and ensure collaboration between sales and marketing teams.
The conversation offers valuable strategies for companies to hone in on their ICP, enhancing their go-to-market strategies, optimizing their efforts, and maximizing their growth. Whether you're an early-stage startup or an established firm looking to penetrate new markets, this episode provides a deep dive into the importance of understanding and targeting your ICP.
Want more Pipeline and Revenue?
Tenbound Free Resources: Newsletter https://www.tenboundplus.com/free-access
https://www.linkedin.com/company/tenbound/
https://youtube.com/@Tenbound
https://www.facebook.com/tenboundinc/
https://twitter.com/Tenbound https://www.instagram.com/tenbound/
Podcast Itunes https://podcasts.apple.com/us/podcast/the-sales-development-podcast/id1153817009?mt=2
Become a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-technology-podcast--1947957/support.
  continue reading

362 episodes

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