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Influencer Marketing: The A to Z Guide on Getting Started and Calculating ROI

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Manage episode 218990820 series 1261337
Content provided by Buffer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Buffer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Influencer marketing is here to stay. Beauty, business, and tech influencers (among others) can have a huge impact in helping businesses to reach what can be difficult demographics. Great influencer marketing campaigns include content that is compelling to your audience, authentic to the storyteller’s voice, and is in-line with your goals. We're exploring how you can get started with your own influencer marketing campaigns as well as how to find quality influencers and calculate ROI.
  continue reading

215 episodes

Artwork
iconShare
 
Manage episode 218990820 series 1261337
Content provided by Buffer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Buffer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Influencer marketing is here to stay. Beauty, business, and tech influencers (among others) can have a huge impact in helping businesses to reach what can be difficult demographics. Great influencer marketing campaigns include content that is compelling to your audience, authentic to the storyteller’s voice, and is in-line with your goals. We're exploring how you can get started with your own influencer marketing campaigns as well as how to find quality influencers and calculate ROI.
  continue reading

215 episodes

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