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WTF is 'Brand Equity' in the Music Business?!

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Archived series ("Inactive feed" status)

When? This feed was archived on November 26, 2020 10:11 (3+ y ago). Last successful fetch was on September 14, 2020 11:05 (3+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 247930571 series 2477162
Content provided by Wade Sutton and Wade Sutton / Rocket to the Stars. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wade Sutton and Wade Sutton / Rocket to the Stars or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

A listener asked Wade how branding directly impacts that amount of money a musician makes. This is Wade's response.

Get a free 24-page preview of my latest book, Hacking Music, by heading over to https://www.rockettothestars.com/freebook.

Learn more about the services we provide to music artists by visiting https://www.RockettotheStars.com.

ABOUT ROCKET TO THE STARS:

Rocket to the Stars is an artist services record label with clients throughout the world. We work with aspiring and professional musicians by providing top-level services ranging from biography and press release writing to designing sponsorship proposal decks, websites and press kits. We also help clients with their live performances and the production of their shows. Our clientele is made up of artists of several genres, including country, rock, pop, jazz, blues, metal, hip-hop and more.

Rocket to the Stars was founded by long-time radio veteran Wade Sutton. His strategies have been featured on top websites such as CD Baby and Discmakers. His article, "Musicians: Get a Real Job!", was named by CD Baby as one of the site's top ten articles for 2015. He has also been a guest on webinars hosted by Berklee Online founder Dave Kusek and music marketing expert Michael Brandvold (KISS, Dream Theater, Britney Spears).

His most recent book, Hacking Music: The Music Business Model Canvas, is co-authored with John Pisciotta of Jetpack Artist Ventures in Nashville and former Tim McGraw keyboard player Jeff McMahon. It also includes contributions from multi-hit songwriter Brent Baxter (Lady Antebellum, Randy Travis), sync licensing expert Michael Elsner and Belmont University professor David Herrera. Sutton's first book, The $150,000 Music Degree, was co-authored with former Taylor Swift manager Rick Barker.

In May 2018, Sutton launched The Six-Minute Music Business Podcast. The podcast quickly captured the attention of many in the industry and was named by CD Baby as one of "5 Music Business Podcasts Artists Can't Live Without" ... this after the release of only 21 episodes. Artists can find the podcast on all major streaming services, including YouTube, iTunes, Spotify, Google Play, iHeart Radio and Stitcher.

In addition to being an advocate for music artists, Wade is also an active speaker. He has appeared at several workshops in Nashville and was a featured speaker during the 2018 Music Entrepreneur Conference at Harvard University.

Rocket to the Stars on FACEBOOK:

https://www.facebook.com/RockettotheSta1/

Rocket to the Stars on TWITTER:

https://twitter.com/RockettotheSta1

Rocket to the Stars on INSTAGRAM:

https://www.instagram.com/rockettothesta1/

  continue reading

390 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on November 26, 2020 10:11 (3+ y ago). Last successful fetch was on September 14, 2020 11:05 (3+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 247930571 series 2477162
Content provided by Wade Sutton and Wade Sutton / Rocket to the Stars. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wade Sutton and Wade Sutton / Rocket to the Stars or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

A listener asked Wade how branding directly impacts that amount of money a musician makes. This is Wade's response.

Get a free 24-page preview of my latest book, Hacking Music, by heading over to https://www.rockettothestars.com/freebook.

Learn more about the services we provide to music artists by visiting https://www.RockettotheStars.com.

ABOUT ROCKET TO THE STARS:

Rocket to the Stars is an artist services record label with clients throughout the world. We work with aspiring and professional musicians by providing top-level services ranging from biography and press release writing to designing sponsorship proposal decks, websites and press kits. We also help clients with their live performances and the production of their shows. Our clientele is made up of artists of several genres, including country, rock, pop, jazz, blues, metal, hip-hop and more.

Rocket to the Stars was founded by long-time radio veteran Wade Sutton. His strategies have been featured on top websites such as CD Baby and Discmakers. His article, "Musicians: Get a Real Job!", was named by CD Baby as one of the site's top ten articles for 2015. He has also been a guest on webinars hosted by Berklee Online founder Dave Kusek and music marketing expert Michael Brandvold (KISS, Dream Theater, Britney Spears).

His most recent book, Hacking Music: The Music Business Model Canvas, is co-authored with John Pisciotta of Jetpack Artist Ventures in Nashville and former Tim McGraw keyboard player Jeff McMahon. It also includes contributions from multi-hit songwriter Brent Baxter (Lady Antebellum, Randy Travis), sync licensing expert Michael Elsner and Belmont University professor David Herrera. Sutton's first book, The $150,000 Music Degree, was co-authored with former Taylor Swift manager Rick Barker.

In May 2018, Sutton launched The Six-Minute Music Business Podcast. The podcast quickly captured the attention of many in the industry and was named by CD Baby as one of "5 Music Business Podcasts Artists Can't Live Without" ... this after the release of only 21 episodes. Artists can find the podcast on all major streaming services, including YouTube, iTunes, Spotify, Google Play, iHeart Radio and Stitcher.

In addition to being an advocate for music artists, Wade is also an active speaker. He has appeared at several workshops in Nashville and was a featured speaker during the 2018 Music Entrepreneur Conference at Harvard University.

Rocket to the Stars on FACEBOOK:

https://www.facebook.com/RockettotheSta1/

Rocket to the Stars on TWITTER:

https://twitter.com/RockettotheSta1

Rocket to the Stars on INSTAGRAM:

https://www.instagram.com/rockettothesta1/

  continue reading

390 episodes

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