SBM 115: How to Warm up Cold Traffic Using Story-Based Landing Pages with Rachel Mazza

The Smart Brand Marketing Podcast: Online Business | Content Marketing | SEO | Sales | Lifestyle Design

Today’s Guest

In this episode you will learn about how to position your pre-sales pages, how to write a good story and get the people to convert.

Rachel Mazza is an expert in pre-sales copy.

This is the 115th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

The best use of pre-sale pages is to test out themes or ideas.

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TOPICS DISCUSSED

• Going from an agency to freelancing
• Pricing copy and royalties
• Pre-sale positioning
• Click bait vs good content
• The awareness scale
• How to include the calls to action
• A working template of a pre-sale page
• Paid traffic
• Story-telling and emotional states

RESOURCES

• Website
• Great Leads
• Breakthrough Advertising

RACHEL IN ACTION

THANK YOU FOR LISTENING!

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Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

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