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Episode 16: Should nonprofits rebrand when overhauling their websites?
Manage episode 215472442 series 2174576
Content provided by Big Duck. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Big Duck or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Should nonprofits squeeze in a full rebrand when their website needs an update? In this episode of the Smart Communications Podcast, Sarah Durham, CEO of Big Duck, outlines the basic order of operations for a successful rebrand process—from the strategic plan to the website overhaul.
159 episodes
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Manage episode 215472442 series 2174576
Content provided by Big Duck. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Big Duck or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Should nonprofits squeeze in a full rebrand when their website needs an update? In this episode of the Smart Communications Podcast, Sarah Durham, CEO of Big Duck, outlines the basic order of operations for a successful rebrand process—from the strategic plan to the website overhaul.
159 episodes
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Similar to The Smart Communications Podcast
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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continue reading
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continue reading
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continue reading
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continue reading
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…
continue reading
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