Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Content provided by Chris Syme and Becca Syme. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Syme and Becca Syme or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Episode 116 - Why Social Media Helps Sell Books
Manage episode 226624148 series 1373571
Content provided by Chris Syme and Becca Syme. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Syme and Becca Syme or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this week's show Chris analyzes data on how social media helps word-of-mouth and increases sales. Also, why most authors only need one primary social media channel for their platform.
Show Notes:
-Know the why behind the power of social media.
-Updated social media stats.
-Updated research on why social media increases sales.
-70% of people over 13 years old are on at least one social media channel to connect (88% of 18-29 age group).
-Facebook and YouTube have the highest numbers and best age spread.
-Only 10% of people over 65 are on Instagram.
-A primary social media channel is the place where you connect with fans. You only need one in most cases.
-Why getting good at content is the key to your success.
Links:
Link to Hubspot research article
Link to Becca's new book, Dear Writer, You Need To Quit
Link to Chris' book, The Authors Guide to Sell More Books With Less Marketing.
135 episodes
Share
Manage episode 226624148 series 1373571
Content provided by Chris Syme and Becca Syme. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Syme and Becca Syme or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this week's show Chris analyzes data on how social media helps word-of-mouth and increases sales. Also, why most authors only need one primary social media channel for their platform.
Show Notes:
-Know the why behind the power of social media.
-Updated social media stats.
-Updated research on why social media increases sales.
-70% of people over 13 years old are on at least one social media channel to connect (88% of 18-29 age group).
-Facebook and YouTube have the highest numbers and best age spread.
-Only 10% of people over 65 are on Instagram.
-A primary social media channel is the place where you connect with fans. You only need one in most cases.
-Why getting good at content is the key to your success.
Links:
Link to Hubspot research article
Link to Becca's new book, Dear Writer, You Need To Quit
Link to Chris' book, The Authors Guide to Sell More Books With Less Marketing.
135 episodes
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Similar to The Smarty Pants Book Marketing Podcast
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary (@scottdclary). On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both w ...
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continue reading
The Art of Charm is where self-motivated people, just like you, come to learn from the company’s coaches about to how to master human dynamics, relationships, and becoming your best self with the help of Johnny and AJ, the company’s founders. Johnny and AJ bring their 11 years of coaching experience from their famous Bootcamps, where they host clients in Los Angeles from all over the world and they share their stories, best practices and themselves on this weekly podcast. Not only does The A ...
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continue reading
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