Creating Facebook Audiences


Manage episode 177096558 series 38497
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.
In this episode of the Social Marketing Academy, Chris and Daniel talk about target audiences in advertising. Dan starts off by giving a short history of target audiences and when they became popular, he then moves on to talk about target audiences in the context of Facebook audiences. This includes a discussion of the different options given by Facebook for audience creation. Chris then shows us how to come up with an audience for a number of products.

277 episodes available. A new episode about every 23 days averaging 17 mins duration .