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047 Brian Smith of Ugg Boots - Branding and Marketing

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Archived series ("Inactive feed" status)

When? This feed was archived on July 02, 2020 13:09 (4y ago). Last successful fetch was on May 28, 2020 00:09 (4y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

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Manage episode 205896356 series 124489
Content provided by Jason Reid and Cindy Ashton. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Reid and Cindy Ashton or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode Cindy and Jason welcome speaker, author and founder of Ugg Boots, Brian Smith. They discuss the importance of branding and marketing, why speaking is like being in a band, continuous improvements, and more. Brian also tells both heartwarming and funny stories about his early days as a speaker.

Continuing with the footwear theme, Cindy and Jason give tips and advice on how to choose the shoes you will wear onstage.

Brian Smith, Founder of the world famous UGG Australia Brand. Graduating in 1978 as a Chartered Accountant in Australia, Brian came to California looking for the next big opportunity to bring back to Australia. While studying at the UCLA Graduate School of Management he observed that there was no sheepskin footwear in the US. Brian is one of the most sought after International business leaders in the country today. He is committed to teaching entrepreneurs how to leverage their most precious assets from within, and to recognize and pursue their passions to create a fulfilling and successful life.

You can buy Brian’s book Birth of a Brand from Amazon: https://www.amazon.com/Birth-Brand-Brian-Smith/dp/1582705356

  continue reading

48 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on July 02, 2020 13:09 (4y ago). Last successful fetch was on May 28, 2020 00:09 (4y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 205896356 series 124489
Content provided by Jason Reid and Cindy Ashton. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Reid and Cindy Ashton or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode Cindy and Jason welcome speaker, author and founder of Ugg Boots, Brian Smith. They discuss the importance of branding and marketing, why speaking is like being in a band, continuous improvements, and more. Brian also tells both heartwarming and funny stories about his early days as a speaker.

Continuing with the footwear theme, Cindy and Jason give tips and advice on how to choose the shoes you will wear onstage.

Brian Smith, Founder of the world famous UGG Australia Brand. Graduating in 1978 as a Chartered Accountant in Australia, Brian came to California looking for the next big opportunity to bring back to Australia. While studying at the UCLA Graduate School of Management he observed that there was no sheepskin footwear in the US. Brian is one of the most sought after International business leaders in the country today. He is committed to teaching entrepreneurs how to leverage their most precious assets from within, and to recognize and pursue their passions to create a fulfilling and successful life.

You can buy Brian’s book Birth of a Brand from Amazon: https://www.amazon.com/Birth-Brand-Brian-Smith/dp/1582705356

  continue reading

48 episodes

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