#64: Emails that Don't Suck

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Manage episode 240157621 series 2353932
By Gini Dietrich and Founder of Spin Sucks. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Email isn’t dead! It’s a convenient way to connect with people who care about what you’re sharing. This week we’re talking email, specifically how to write great ones (that don’t suck).

Email Best Practices

Here are 3 of many other great tips to make your emails shine:

  1. Personalize your email subject line and body.
  2. Write interesting content that’s relevant to your audience.
  3. Make your CTA simple, direct and super clear.

Mistakes That Ruin Emails

Gini shares how to avoid these common email mistakes:

  • Formatting errors;
  • Sending emails too often;
  • Wordy content;
  • Using the wrong tone for your audience.

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69 episodes