The Three Month Vacation Podcast: Online Small Business|Marketing Strategy Plan| Sean D'Souza | Psychotactics
#214: Why unfamiliarity with your research stories will make them worthless
Manage episode 218843679 series 68993
Most of us are quite obsessed with stashing away case studies, examples and stories. However, it's not enough to simply put it away. You have to be reasonably familiar with the story. And how you get to be familiar? You focus on one point in the story. Why does that one point matter? Let's find out.
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