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Google & Facebook Updates YOU NEED TO BE READY FOR!

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Manage episode 217729454 series 1291929
Content provided by Paul Potratz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Paul Potratz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The platforms we utilize most as advertisers are changing— some for the worst, and others for the better. That's right... I'm talking about Google and Facebook.

Regardless, your campaigns need to be ready for those changes— which is why you need to watch this week’s Think Tank! I’m sharing what Facebook has altered that could run your campaigns into the ground (as well as how Potratz is handling the issue unbothered).

I’m also showing you what new Google metrics that have been developed that can answer the age-old question, “Is my marketing ACTUALLY leading customers to my storefront?”

My agency was selected for the Google trial these new features are being rolled out to and I’m offering you a sneak peek!

BONUS: I also made you a report of what tracking Store Visits in Google looks like, so click the link to get my FREE Google Store Visits Report. > https://goo.gl/4oEuf5

  continue reading

66 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on July 23, 2020 03:22 (4y ago). Last successful fetch was on June 08, 2020 23:06 (4y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 217729454 series 1291929
Content provided by Paul Potratz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Paul Potratz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The platforms we utilize most as advertisers are changing— some for the worst, and others for the better. That's right... I'm talking about Google and Facebook.

Regardless, your campaigns need to be ready for those changes— which is why you need to watch this week’s Think Tank! I’m sharing what Facebook has altered that could run your campaigns into the ground (as well as how Potratz is handling the issue unbothered).

I’m also showing you what new Google metrics that have been developed that can answer the age-old question, “Is my marketing ACTUALLY leading customers to my storefront?”

My agency was selected for the Google trial these new features are being rolled out to and I’m offering you a sneak peek!

BONUS: I also made you a report of what tracking Store Visits in Google looks like, so click the link to get my FREE Google Store Visits Report. > https://goo.gl/4oEuf5

  continue reading

66 episodes

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