When The Evidence Isn’t Enough

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Manage episode 261975068 series 44605
By Niels Kaastrup-Larsen. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

CTAs have found that conveying the facts may not be as enticing as telling a good story.

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