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TP23 - A Video is Worth 1.8 Million Words

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Manage episode 210643768 series 2364130
Content provided by Touch point media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Touch point media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

As digital channels evolve, more and more online users are turning to video as a medium in which to research, learn and make decisions. But how do hospitals and health systems develop videos that are both aligned with their strategies and also unique to social media and websites? In this episode, hosts Chris Boyer and Reed Smith share various tips on how to develop videos, including choosing the right topics, adjusting for length and sharing platform specific techniques for Facebook, Instagram, Twitter, YouTube and websites. This episode also features an expert interview with video strategist and storyteller Bobby Rettew, in which he shares ideas on how to develop online video that is unique to your organizations. Be sure to rate and review the touch•point podcast on iTunes: https://itunes.apple.com/us/podcast/touchpoint-podcast/id1203099283 Links: - Touch•point podcast: www.touchpointpodcast.com - Reed Smith Twitter: www.twitter.com/reedsmith - Chris Boyer Twitter: www.twitter.com/chrisboyer - Bobby Rettew Twitter: www.twitter.com/bobbyrettew - Social Health Institute: www.socialhealthinstitute.com - Chris Boyer: www.christopherboyer.com - Texas Instruments TI-30X IIS 2-Line Solar/battery-Powered Scientific Calculator: http://amzn.to/2uiasKZ - LEGO Architecture Studio 21050 Playset: http://amzn.to/2sPbRnL

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441 episodes

Artwork
iconShare
 
Manage episode 210643768 series 2364130
Content provided by Touch point media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Touch point media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

As digital channels evolve, more and more online users are turning to video as a medium in which to research, learn and make decisions. But how do hospitals and health systems develop videos that are both aligned with their strategies and also unique to social media and websites? In this episode, hosts Chris Boyer and Reed Smith share various tips on how to develop videos, including choosing the right topics, adjusting for length and sharing platform specific techniques for Facebook, Instagram, Twitter, YouTube and websites. This episode also features an expert interview with video strategist and storyteller Bobby Rettew, in which he shares ideas on how to develop online video that is unique to your organizations. Be sure to rate and review the touch•point podcast on iTunes: https://itunes.apple.com/us/podcast/touchpoint-podcast/id1203099283 Links: - Touch•point podcast: www.touchpointpodcast.com - Reed Smith Twitter: www.twitter.com/reedsmith - Chris Boyer Twitter: www.twitter.com/chrisboyer - Bobby Rettew Twitter: www.twitter.com/bobbyrettew - Social Health Institute: www.socialhealthinstitute.com - Chris Boyer: www.christopherboyer.com - Texas Instruments TI-30X IIS 2-Line Solar/battery-Powered Scientific Calculator: http://amzn.to/2uiasKZ - LEGO Architecture Studio 21050 Playset: http://amzn.to/2sPbRnL

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

441 episodes

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