Customers are People Too!

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Manage episode 285925920 series 129686
By Brent Stewart. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In an economy where choice is abundant and earning attention is a challenge, leaders need to be more intentional than ever before to drive true customer loyalty.

On this episode, Matt Whiat and Barry Kirk of Chapman & Co. Leadership Institute, Barry-Wehmiller’s leadership and culture consulting arm, have an in-depth discussion on trends in customer loyalty.

Barry shares why most companies need to rethink their loyalty approach, how it relates to leadership, why your customer experience can never exceed your employee experience, and why the foundation of loyalty starts with understanding that, "Customers are human beings first."

116 episodes