Episode 112: Optimizing SaaS Trials with Alli Blum


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By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Optimizing the trial-to-paid conversion rate is one the most effective ways to improve any SaaS business. Our guest today is Alli Blum, a SaaS onboarding optimization consultant. You'll learn how to define the user's path to success (and their common roadblocks), write onboarding emails based on research data, segment your users, and A/B test every step in your onboarding funnel.

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Show Notes

Today's Sponsor

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146 episodes available. A new episode about every 11 days averaging 36 mins duration .