Episode 127: Content Strategy with Chris Huylebroeck

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How do you structure website content based on user needs? How do you make the most important things easy to find? Our guest today is Chris Huylebroeck, a famous information architect and content strategist. We dive into the four steps of creating a content strategy: figuring out what information is needed (and why), auditing existing materials, structuring content, and presenting it to your audience.

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146 episodes available. A new episode about every 11 days averaging 36 mins duration .