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This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
359. James Carbary - B2B Podcast Best Practices
Manage episode 285620174 series 1433158
By Will Bachman. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
James Carbary is the founder, executive producer, and co-host of Sweet Fish Media, a company that produces podcasts for B2B brands. Today, he shares his expertise on creating, distributing, and getting the most mileage out of your podcast.
Key points include:
- 01:28: Tips on how to create a great B2B podcast
- 07:07: The naming philosophy of a podcast
- 10:33: Common mistakes people make when setting up a B2B podcast
- 14:37: How to make it a memorable experience for the guest
- 16:59: Sourcing freelancers to create micro videos
- 18:13: Turning the podcast into a blog post
- 23:54: Implementing keywords
- 30:24: The services Sweet Fish Media provides
- 35:48: A strategy to get more listeners
Check out James’ company Sweetfishmedia.com or connect to him through LinkedIn.
403 episodes
