USR 447: Sell To The GAP And Become Peerless In Your Industry


Manage episode 225013760 series 1168267
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

I’m calling you out!

That’s right you heard me! I want to call out a trend I have been seeing in the online space. A lot of the times when people are looking for programs they look to the big hitters in the space. They get funneled into a community of hundreds of thousands of people….but get zero support and accountability.

This concept of ‘selling to the gap’ came from mine and my clients experiences. It gave me ways I could be different in my own industry and what would set me apart from the rest. Everyone can give you 5 tips to advertise better but it's the experience that will set you apart! In today’s episode I am breaking this concept down to the bare bones and give you way you can stand out from the rest




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