52 Make Your Freebies Sell For You (Don't Keep Helping For Free)
Manage episode 354582530 series 3339200
"Your freebie should tell people the what, and your paid offer should show people the how. It's like giving people a packed bag for a single trip. But if people want to know how to pack their bags for other trips, they have to pay for that knowledge."
THAT is one of the biggest takeaways from this episode.
In this episode, I help you decide just how to give away enough for free to create trust and desire, but not so much that it puts people off investing in what you offer.
- Structuring consultation calls
- Lead magnets
- How to give people a 'try before you buy'
- How to sell via freebies
Links mentioned in this episode:
Video: Why I don't think you should offer free taster sessions
Set up free ConvertKit account to promote your lead magnet and collect email addresses
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