#177: Earning More from a Transaction

Manage episode 189175347 series 83112
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

This week, Rick Otton explores the different ways you can maximize profit centers in transactions.

01:42 Art of communication
02:30 “Pre-testing”
03:46 What’s the framework?
05:35 What should payments cover?
06:45 The power of this strategy
08:35 Making mistakes profitable
09:10 Increase charges?
09:20 Collection vs. payment
10:09 Undoing misconceptions
12:53 Is flexibility important?
13:17 Why maximize upfront?
14:18 How to set renewal fees

178 episodes available. A new episode about every 19 days averaging 26 mins duration .