41 Going Direct to Consumer with Lauren Sherman, Chief New York Correspondent, Business of Fashion


Manage episode 204081317 series 1401967
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Lauren Sherman is the Chief Correspondent at the Business of Fashion — an online publication delivering industry news on emerging and global brands, designers, and trends happening in retail. From Amazon to Allbirds, the former Forbes reporter and Editor-at-Large at Fashionista, covers why and how people are spending their money on fashion.

On this episode, Lauren talks about how traditional retailers are adapting to go direct-to-consumer, how DNVBs can succeed at physical retail, and if brand identity matters.

Links and images from this post are on the Lumi Blog.

83 episodes available. A new episode about every 9 days averaging 50 mins duration .