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Episode 18: Mascot Mayhem

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Content provided by Why'd I Buy That? An Advertising Podcast and Saxton Horne Communications. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Why'd I Buy That? An Advertising Podcast and Saxton Horne Communications or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Have you been face to face with a cereal box lately? If so, you probably saw a brand mascot staring right back at you. In this episode, Ryan and Abe take an in-depth look at brand mascots, including their history, effectiveness, and the many, many controversies that surround some of them. They’ll take a brutal mascot quiz, enjoy living high on the oat lifestyle, and fall under the deadly gaze of Count Chocula. Notable quotes: “If you’re going to read one encyclopedia article, you’re going to read Q.” “The hardest part was finding a cow with good enough penmanship.” “Every Quaker Oats employee walks around with a pocket filled with oats.”
  continue reading

8 episodes

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Manage episode 219501104 series 2118924
Content provided by Why'd I Buy That? An Advertising Podcast and Saxton Horne Communications. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Why'd I Buy That? An Advertising Podcast and Saxton Horne Communications or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Have you been face to face with a cereal box lately? If so, you probably saw a brand mascot staring right back at you. In this episode, Ryan and Abe take an in-depth look at brand mascots, including their history, effectiveness, and the many, many controversies that surround some of them. They’ll take a brutal mascot quiz, enjoy living high on the oat lifestyle, and fall under the deadly gaze of Count Chocula. Notable quotes: “If you’re going to read one encyclopedia article, you’re going to read Q.” “The hardest part was finding a cow with good enough penmanship.” “Every Quaker Oats employee walks around with a pocket filled with oats.”
  continue reading

8 episodes

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