#72 From Running Merch for Kendrick Lamar's Label to Starting His Own Clothing Brand with Matt Genius (Founder of @underconstruction.ww)

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By Tiffany Parra. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

If you’re starting a brand in 2019, purpose is #1⁣

For @mattgenius his purpose was to create a brand centered around positivity and growth ⁣

@underconstruction.ww makes pieces inspired by the construction and development of ourselves and the work we produce 🚧⁣

After 6 years of running march for Kendrick Lamar’s label Top Dawg Entertainment, Matt decided to take the skills in branding + how to scale into his own brand 🎵⁣

In episode 71 of the Work in Progress podcast, we talked about working in the music industry + how to start a clothing brand in 2019. ⁣

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Matt’s info:

Under Construction website:https://constructionunder.com/

Under Construction Instagram: https://www.instagram.com/underconstruction.ww/

Matt’s Instagram: https://www.instagram.com/mgthegenius/

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87 episodes