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Bonus: Droga5, Independent No More
Manage episode 230746161 series 1257046
Content provided by Adweek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adweek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The trend of consultancies buying agencies just went into overdrive as Accenture Interactive announced it will purchase Droga5. In this bonus episode, we talk about Droga5's history and creative work, along with the messages this purchase might send to the marketing world.
On this bonus podcast panel:
• David Griner, Adweek Creative and Innovation Editor • Lindsay Rittenhouse, Adweek Agencies Reporter • Doug Zanger, Adweek Senior Editor
Our theme music is by home. This episode was produced by Aneya Fernando and edited by Lane McGiboney with production assistance by Josh Rios.
Hosted on Acast. See acast.com/privacy for more information.
449 episodes
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Manage episode 230746161 series 1257046
Content provided by Adweek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adweek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The trend of consultancies buying agencies just went into overdrive as Accenture Interactive announced it will purchase Droga5. In this bonus episode, we talk about Droga5's history and creative work, along with the messages this purchase might send to the marketing world.
On this bonus podcast panel:
• David Griner, Adweek Creative and Innovation Editor • Lindsay Rittenhouse, Adweek Agencies Reporter • Doug Zanger, Adweek Senior Editor
Our theme music is by home. This episode was produced by Aneya Fernando and edited by Lane McGiboney with production assistance by Josh Rios.
Hosted on Acast. See acast.com/privacy for more information.
449 episodes
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Similar to Yeah, That's Probably an Ad
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
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…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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…
continue reading
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continue reading
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…
continue reading
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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