EP055 Branding with Brittany - Her Money Story

Young Money with Tracey Bissett

Brittany Pickrem is the owner of a boutique design agency where she helps businesses and entrepreneurs build and boost their brand with smart, sophisticated design services that will help them get noticed while breaking free from the visual clutter. She has worked with personal brands, non-profit organizations, and large corporations such as People Bright Consulting Inc., the IWK Foundation, Bissett Financial Fitness Inc. and Helping Nature Heal. With over 11 years of brand design experience, she understands the power of a great brand and how it can transform businesses.

Brittany joins me today to talk about her mindset shift from creative, to CEO and how she’s learned to scale her business. She explains the importance of grit and determination, no matter the circumstances, and why building a strong support network is essential to any entrepreneur’s success. She also shares her financial revelations and biggest tips for those who are just starting out or trying to scale their business.

“If you actively work on strengthening your weaknesses, you’re only going to be a better person and a better leader.” - Brittany Pickrem

This Week on Young Money:

• How she became an “Accidental Entrepreneur”.
• How her business has scaled and evolved.
• Learning to move from being a technician to be a CEO and honing the mindset.
• Having persistence and grit in the face of ‘no’.
• The importance of a strong support network.
• Being open to new possibilities and mindsets.
• Financial revelations as a creative entrepreneur.
• How getting into your numbers can change your business.
• Things she wishes she knew about finance when she was younger.
• The importance of facing your fears.

Top Tips for Young Millionaires In The Making:

1. Make friends with your fears - avoiding them does nothing for you. Just go do it!
2. Work on your weaknesses no matter how scary they are.
3. Be persistent, listen to and trust yourself. Don’t let ‘no’ be the end.
4. Take a calculated risk.
5. Do things on your own timeline – don't be in a race. Take your time and tune others out.
6. Cultivate a growth mindset.

Resources Mentioned:

• Eleanor Beaton Coaching

Connect with Brittany Pickrem:

• Brittany Pickrem website
• 5 Must Have Elements of a Great Brand
• Twitter
• LinkedIn
• Instagram
• Facebook

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