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Unveiling the Truth About Programmatic Ads in Podcasting
Manage episode 402392458 series 2401170
Today's episode, "Unveiling the Truth About Programmatic Ads in Podcasting," is all about diving deep into the world of programmatic advertising for podcasts. We're going to have some fun with math as we explore the payouts and strategies behind programmatic ads. We'll compare host read ads to programmatic ads and see how they stack up in terms of earning potential. Plus, we'll discuss alternative ways to monetize your podcast, such as private podcasts and membership models. Whether you're a seasoned podcaster or just getting started, I've got valuable insights for you on planning, launching, growing, and monetizing your show.
READY TO START YOUR PODCAST?
When you join the School of Podcasting you get:
Step-by-step tutorials
A private podcast mastermind filled with brilliant podcasters
Unlimited one-on-one consulting (not a typo)
A 30-day money-back guarantee
Join today at www.schoolofpodcasting.com/consultant
Mentioned In This Episode
School of Podcasting
Profit From Your Podcast
Programmatic Income Calculator (Advertisecast)
Timeline
00:00 A Better Strategy Than Reruns
00:34 30 Percent Chance
00:58 Raised on Radio
01:33 Host Read Ads
01:45 Programmatic Ads
02:13 400 Downloads
02:35 ADD MORE ADS!
02:57 There are Other Options "Supercast"
04:07 Brand Alignment
04:38 Profit From Your Podcast "Profit From Your Podcast"
04:54 Substack "My Substack Site"
05:40 Be Careful With Free Stuff
This show originates from https://www.podcastconsultant.com/165
174 episodes
Manage episode 402392458 series 2401170
Today's episode, "Unveiling the Truth About Programmatic Ads in Podcasting," is all about diving deep into the world of programmatic advertising for podcasts. We're going to have some fun with math as we explore the payouts and strategies behind programmatic ads. We'll compare host read ads to programmatic ads and see how they stack up in terms of earning potential. Plus, we'll discuss alternative ways to monetize your podcast, such as private podcasts and membership models. Whether you're a seasoned podcaster or just getting started, I've got valuable insights for you on planning, launching, growing, and monetizing your show.
READY TO START YOUR PODCAST?
When you join the School of Podcasting you get:
Step-by-step tutorials
A private podcast mastermind filled with brilliant podcasters
Unlimited one-on-one consulting (not a typo)
A 30-day money-back guarantee
Join today at www.schoolofpodcasting.com/consultant
Mentioned In This Episode
School of Podcasting
Profit From Your Podcast
Programmatic Income Calculator (Advertisecast)
Timeline
00:00 A Better Strategy Than Reruns
00:34 30 Percent Chance
00:58 Raised on Radio
01:33 Host Read Ads
01:45 Programmatic Ads
02:13 400 Downloads
02:35 ADD MORE ADS!
02:57 There are Other Options "Supercast"
04:07 Brand Alignment
04:38 Profit From Your Podcast "Profit From Your Podcast"
04:54 Substack "My Substack Site"
05:40 Be Careful With Free Stuff
This show originates from https://www.podcastconsultant.com/165
174 episodes
All episodes
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